LA TIMES-

I’ve been out in Los Angeles doing some secret missions, researching, and cool-hunting for the past couple days.

I won’t bother with the streetwear stores, instead, here’s my personal favorite, Mr. Freedom on Beverly BLVD. A literal plethora of garmental goodness.

Spent some quality time with our west coast marketing guru and part time mentor, Jesse Lee from DubFrequency. Jesse rules at life and knows more about the nightlife/culture/marketing/music/clothing industry in your city than you do.